Business Wednesday no. 7
If you wish to open a photography studio that services industrial and commercial clients then location outside the town could suit your needs. Those businesses do not depend on foot traffic or high visibility. Rents in industrial areas are usually reasonable. Those buildings are designed with open space in mind and it should not be too expensive to modify for commercial studio use. An industrial area would not work very well for portrait studio because it is usually to far out of the way for an average consumer.
Here I want to share with you one example. Last time I photo shoot Wedding renewal in a huge photography studio. This studio has big open space with so many props each photographer could dream of. From bricks to build the walls through wooden desks, tables etc. Studio itself produce an amazing food photography! That is why they have a kitchen facilities and they are able to rent space for many kinds of events like weddings etc. What means more money to pay your rent!
Last location for your business is the shopping center. People go to malls to shop but as well to walk around and meet with others. Shopping centers realize the value of this foot traffic and charge extremely high per square foot per year. More established photography studios can generate the dollar volume to warrant the high rent. I like the fact that you can bump on photo booths in a malls and have a funny pictures at a low price.
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